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Karin Huber-Heim: The importance of closing the loop

Sustainability and Circular Economy

The importance of closing the loop

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Societal and environmental changes challenge business. Doing the same over and over again in a quickly changing economic environment and thereby expecting a positive outcome, cannot work. Albert Einstein defined this behaviour as ‘madness’.

Still most business models are structured this way – and many of them are already at the point of disruption. Digitalisation will not mean the solution to everything – it is merely going to be a tool for the best, and just a ‘band-aid’ for the not so good ones – as it will only cover the symptoms, not going the root of the problem. Resources like water, energy, land, and materials are becoming scarce. This causes not only economic pressure but also tension between regions and countries, thereby jeopardizing social peace and justice.

Change is inevitable and keeping material in the loop as long as possible makes the most sense. When Ellen MacArthur broke the world record for the fastest solo circumnavigation of the globe in 2005 she gained worldwide acknowledgment. Having spent 71 days and 14 minutes racing around the globe she has had a plenty of time considering the importance of careful, sustainable resource management and energy use. Our planet is comparable to a boat out in the ocean –we have to manage finite resources, because nothing will be renewed while we are out there.  This is why in 2010 she launched the Ellen MacArthur Foundation, a charity that dedicates its work to the acceleration of the transition to a circular economy.

Why circular? Because currently, and for the past decades, our economy is a linear one: we source – from mostly non-renewable resources – we produce and market products that people use and then dispose.

 

6 minutes to explain circular economy? Look into Circular Cellular

»Explaining the concept of circular economy and getting people on board can be tough, but a new film from Ed Scott-Clarke might be your best bet. Circular Cellular, made as part of Dell’s Legacy of Good programme, offers a six-minute intro to the circular economy with a smartphone as the focus, and input from Fairphone and the Ellen MacArthur Foundation,«  wrote Joe Iles Editor in Chief of Circulate and Digital Architect at the Ellen MacArthur Foundation in video introduction on Circulate.

3 videos to help you understand the food waste dilemma

A series of videos have been released by the Golisano Institute for Sustainability (Rochester Institute of Technology) for this year’s Disruptive Innovation Festival. The festival is an online, open access event that invites thought-leaders, entrepreneurs, innovators, businesses, makers and learners to explore the question “The economy is changing – what do I need to know, experience and do?

These three videos explore the current problems and challenges faced by the waste production of the food industry – a problem that causes over a billion tons of food waste to end up in landfills every year around the world.

Even though they make clear that the food waste impact is alarming, the videos also lay out more than just the problem. They also propose smart solutions to turn this situation around, running from changing the way we consume food products to the way we collect food waste and the technologies we can use in order to transform waste into valuable products and even clean energy.

1| The Food Waste Dilemma

 

2| Understanding and Reducing Food Waste

3| Food Waste Reduction Technologies

The organisers of DIF 2016 are the Ellen MacArthur Foundation Stage, Headline Stage, Big Top Tents, and Open Mic. For more information visit the festival site here.

Open Circle – meet Circular Economy “movers and shakers”

Have you been wondering what this “Circular Economy” is actually about? Don’t miss this opportunity to meet Circular Economy “movers and shakers” and maybe catch a ticket to the WEF in Davos!

Join us at Open Circle – on Wednesday, September 14th 2016, at 4:00pm, in the Circular Change Office, Giacomelli media, Trdinova street 9, Ljubljana. Even will be co-hosted by: Avantcar – the first electric care sharing in Slovenia – Avant2go.

Since the spring, Ljubljana has not only been the Green Capital of Europe 2016, but also a new and fast-rising EU Circular Economy (CE) Hot Spot. In September 2016, Slovenia will join the Ellen MacArthur Foundation as one of “circular” countries. Circular Change – an international engagement platform – is playing a significant role in this transition to a more Circular Economy.

More and more questions are coming from companies and individuals about how to  contribute and participate in speeding up the transition to a Circular Economy. So, we have decided to launch and run quarterly events called Open Circles – to meet and talk together about Circular Economy issues.

  • We are ready to listen to your questions, explore the opportunities and enable the change towards a more Circular Economy. We will chat, connect and share ideas in a very informal atmosphere, hosted by Ladeja Godina Košir, the initiator of Circular Change.
  • Besides coffee and soft drinks, we will serve you a fresh, tasty and ambitious Circular Change programme for 2016/17, confirmed by our Advisory Board.
  • What about the ticket to the Davos World Economic Forum? As a regional supporter of the world’s premier Circular Economy awards, The Circulars, we will introduce you to the programme and application process.
  • Meet Circular Economy “movers and shakers” – this time visionary Matej Čer, CEO, Avantcar – who brought the first electric care sharing in Slovenia – Avant2go.

No opportunity occurs and no change is made without dedicated people who know the direction to follow. Join us! Let’s create circular stories together.

The Open Circle will take place in our offices at Giacomelli media, Trdinova street 9,
Ljubljana, on September 14th from 4-6pm. We are looking forward to seeing you!

There is no fee for the event but the number of participants is limited so please register here.

If you have any questions you can contact us at +386 01 620 96 91 or join@circularchange.com.

 

Meet Circular Economy “movers and shakers”. Join us at Open Circle!

 

Have you been wondering what this “Circular Economy” is actually about?

Don’t miss this opportunity to meet Circular Economy “movers and shakers” and maybe catch a ticket to the WEF in Davos!

Join us at Open Circle – on Wednesday, September 14th 2016, at 4:00pm, in the Circular Change Office, Giacomelli media, Trdinova street 9, Ljubljana

Since the spring, Ljubljana has not only been the Green Capital of Europe 2016, but also a new and fast-rising EU Circular Economy (CE) Hot Spot. In September 2016, Slovenia will join the Ellen MacArthur Foundation as one of “circular” countries. Circular Change – an international engagement platform – is playing a significant role in this transition to a more Circular Economy.

More and more questions are coming from companies and individuals about how to  contribute and participate in speeding up the transition to a Circular Economy. So, we have decided to launch and run quarterly events called Open Circles – to meet and talk together about Circular Economy issues.

We are ready to listen to your questions, explore the opportunities and enable the change towards a more Circular Economy. We will chat, connect and share ideas in a very informal atmosphere, hosted by Ladeja Godina Košir, the initiator of Circular Change.

Besides coffee and soft drinks, we will serve you a fresh, tasty and ambitious Circular Change programme for 2016/17, confirmed by our Advisory Board.

 

Twitter Image_3What about the ticket to the Davos World Economic Forum? As a regional supporter of the world’s premier Circular Economy awards, The Circulars, we will introduce you to the programme and application process.

No opportunity occurs and no change is made without dedicated people who know the direction to follow. Join us! Let’s create circular stories together.

The Open Circle will take place in our offices at Giacomelli media, Trdinova street 9,
Ljubljana, on September 14th from 4-6pm.

We are looking forward to seeing you!

There is no fee for the event but the number of participants is limited so please register at:  join@circularchange.com. If you have any questions you can contact us at +386 01 620 96 91.

 

Circular Economy as major opportunity to improve competitiveness of European continent

“It is fundamentally important to understand that the fact how we produce the product and even before how we design it – is already the moment where the destiny of overall life cycle of the product has been made. Is product repairable, can be refurbished and at the later stage can be recycled. If we create product that consumer can throw away after short time, we are creating a lot of negative influences on environment and human health,” emphasizes dr. Janez Potočnik, co-chair of UNEP International Resource Panel and pioneer and advocate of Circular Economy.

Circular Change team Ana Isabel Munguia Partida, Executive Editor of Media Change, and Taja Košir Popovič, Video & Photography, had great opportunity to speak with Potočnik at the international conference Embracing the Circular Economy in Ljubljana where key Circular Economy experts from the region gathered in May to meet Slovenia business people to discuss trends and future of this new economic model.

IMG_4307

Dr. Janez Potočnik also very well known as former Commissioner for Environment of the European Commission (EK) who introduced the first Circular Economy package in EU.

Potočnik believes that changing economy from linear to circular – is major opportunity to improve competitiveness of European continent.

“Globally we don’t have the alternative and it is also the way to keep industry in Europe,” he thinks.

In interview he explains how to make whole transition easier and why companies will benefit out of it.

 

 

Casper Jorna CE 100 program Lead at the Ellen MacArthur Foundation who also spoke at the conference is convinced: “Future for Circular Economy is very bright.”

Jorna explained the reason to believe so is in the fact that “a lot of corporate collaboration projects is going one where companies started to work together – to find better circular solutions.”

Discover what are the key ingredients for efficient CE collaboration in short interview with Casper Jorna.

 

Guido Braam Executive Director at Netherland Hotspot is connected with Circular Economy since he has got the opportunity to set up network offices for circular economy in Netherland six years ago.

guido-braam-circular-hotspot

Guido Braam Executive Director at Netherland Hotspot.

From his experience two or three years are needed for the circular economy projects in companies to bring the results.In interview he emphasized why so called neutral places free of competitiveness are so crucial to encourage circular innovation and collaboration.

 

Also Slovenia is very active in helping businesses transforming old business models to new one’s. Visionary Ladeja Godina Košir, Co-founder and Connector at Giacomelli media this year initiated international Circular Economy platform from Slovenia – called Circular Change (you are reading it right now).

Udeleženci-konference-Circular-Change4

International conference Embracing the Circular Economy in Ljubljana where key Circular Economy experts from the region gathered in May whit initiator and host Ladeja Godina Košir (first on the right).

With big effort from initiator Godina Košir passionate about establishing strong international connections platform become very noticeable in really short time. As a host of international conference Embracing the Circular Economy Godina Košir explained main goals of the platform are “to connect different stake-holders in the region, to enable them to cooperate and help them in all possible ways to do the transition from linear to more circular business model.”

“We are international platform because we believe that we have to share best practices internationally and to learn from each other globally, “Godina Košir explains.

She adds major benefit for members of the platform “will be tools for this transition and connections with other businesses to exchange experience. Trade missions for members will be organized so members will be able to meet other companies specially in the Europe that are already on the way to circular models.”

In interview she also explains the purpose of a tool called case study yourself.

 

 

 

All four interviews were made and produced by Ana Isabel Munguia Partida, Executive Editor of Media Change and Taja Košir Popovič, Video & Photography.